Curated by Paul Smith & Friends // meet Samuli Heino
14 oct 2014 by Nur El Shami
In celebration of Frieze Art Fair 2014, art:i:curate teams with Paul Smith to host an innovative exhibition of work by emerging London-based artists that combines Mayfair’s deep-rooted art heritage with the digital world’s trail-blazing creative community.
Open to all, by registering at articurate.net, everyone has the opportunity to express their creativity in front of an audience of both art fans and the industry’s elite.
Curated by Paul Smith & Friends participant Samuli Heino is a shiny, happy man - with a summer cabin.
Profession: Makia Sales Manager / Partner
Secret profession or as a kid I wanted to be: Toy repairman
AIC: How would you describe your own personal aesthetic?
AIC: How would your friends describe your personality?
SH: Shiny, happy man.
AIC: What inspires you?
SH: My 3 boys.
AIC: Who's your hero?
SH: Oliver Percovich, the founder of Skateistan.
AIC: Do you consider yourself a collector? If so, what do you collect?
AIC: What's your most precious possession?
SH: My summer cabin.
AIC: What does the term 'curating' mean to you?
SH: To collect content.
AIC: Describe Paul Smith in three words.
SH: Brave english visionary.
AIC: Tell me something about yourself - anything.
SH: The older I get, the younger I feel inside my head